{"product_id":"lion-bars-multipack-4-per-pack","title":"Lion Bars Multipack 4 per pack Lion Bars Multipack 4 per pack","description":"This delicious four-bar multipack contains crispy wafers, chewy caramel and crunchy cereal covered in smooth milk chocolate. \u003cbr\u003eLION® was launched in the UK in 1976 by Rowntree Mackintosh under the name \"Lion Bar\" with a strapline of \"Crunch\" - it meant \"chew on it when you feel like a big bite\" and quickly became a huge success with consumers.\u003cbr\u003e Production was initially at the York plant in the UK, before moving to Fawdon, Newcastle in 1978.\u003cbr\u003e In 1988 it was rebranded as LION® and is now sold in over 40 countries worldwide.\u003cbr\u003e LION® products feature a rugged exterior and a combination of crispy wafers, chewy caramel and crunchy cereal covered in smooth milk chocolate.  \u003cbr\u003eThe 1980 TV spot, \"In the wild,\" featured real lions filmed on location in their natural habitat and made for compelling viewing, followed by the 1986 \"Wild Thing\" ads, again featuring the king of the jungle in his natural environment.\u003cbr\u003e LION® contains no artificial colors, flavors or preservatives. Crispy wafers, chewy caramel and crunchy cereals covered in smooth milk chocolate with no artificial colors, flavors or preservatives.","brand":"Lion","offers":[{"title":"Default Title","offer_id":43845459214519,"sku":"NU-411599011","price":940.0,"currency_code":"JPY","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0542\/6085\/9063\/files\/411599011_0_640x640_ab04af50-97fb-4411-99a5-70ae3db5d1a4.jpg?v=1730831433","url":"https:\/\/kenzenuk.com\/en\/products\/lion-bars-multipack-4-per-pack","provider":"KENZENUK","version":"1.0","type":"link"}